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Press Release FITUR 2020

January 24th, 2020 Posted by Press Releases No Comment yet

“MILANO LOVES YOU”

The final international conference stage in FITUR, before

IGLTA Annual Global Convention in Milan, 6-9 May, 2020

 Promoting committee for IGLTA 2020, City of Milan

 In cooperation with ENIT- Italian National Tourist Board

Welcomes you

 On Wednesday 22 January at 5:30 pm, Gran Plaza – Area LGTB – Pavilion 3

IFEMA – Fair of Madrid

Madrid, January 2020 – Milan is getting ready to host the 37th IGLTA Global Convention (International LGBTQ+ Travel Association) for LGBTQ+ tourism, which returns to Europe after 5 years. It will take place May 6-9 2020 and will bring together international tour operators, hotels, travel agents, journalists and influencers. The Convention includes training sessions, networking, a B2B marketplace and charity events. A special opportunity—meaning that ‘Milan belongs to everyone’—it is completely inclusive and also showcases Italy as a welcoming destination for LGBTQ+ travellers.

The collaboration between the public and private sector’, Roberta Guaineri, Milan Municipality Coucilor for Tourism says, ‘is extremely important to promote hospitality without harassment. Tourism has so many declinations: family tourism, sport tourism, health, religious tourism, just to name a few. They are not differentiating categories, nay they give different responses to different needs. We are committed to make Milan a wholly welcoming city, being able to meet every traveller’s request. The IGLTA Convention is a fundamental step in that direction’.

 ‘This is a high-spending target’, – Alessio Virgili, IGLTA Italian Ambassador, President & Founder of AITGL and President of the promoting committee for IGLTA 2020 says. ‘2.7 billion Euros are generated by LGBTQ+ travellers in Italy and US$65 billion in the US. Italy could no longer afford to miss the opportunity to be part of this tourism segment.

For this reason, I am proud to have obtained, after years, the candidacy of an Italian city to host the IGLTA convention.  I have to thank the support of important partners such as the Municipality of Milan, ENIT, the US Consulate in Milan, Fiera Milano.  I am also excited to announce that FIAVET has joined both IGLTA and AITGL – Italian LGBTQ+ Tourism Association as a member; this too is a source of pride for having managed to most important Italian Association of Travel Agencies to be part of our family.

The forecast for May 2020 is that Milan will host the largest IGLTA Convention held outside of the United States. The economic impact it may generate represents a catalyst for the touristic growth of Milan and of Italy, with the potential to produce up to US$2 million in ancillary income for the city in a four-day convention. Alessio Virgili says

‘Enit’s strategic plan includes training and education for all territories, in order to forge hospitality with targeted services for each specific travel demand. Local institutions are ready and active to potentiate gay-friendly tour destinations with a new sense of hospitality and proposition, in order to attract investments and big events. The LGBTQ+ target helps differentiate and deseasonalize the market and to tackle overtourism. LGBTQ+ tourism is growing and it is definitely acknowedged as a major vehicle of economic development. LGBTQ+ tourists are more than 35 million, UNWTO states. They travel more frequently and can spend more than the average. It has been calculated that the world expense generated by this market is beyond US$ 211 billion per year’ Giorgio Palmucci, Enit President says.

‘Italy has long been a top destination for tourism, but the LGBTQ+ community in Italy is more visible and active then ever before, and there is great potential for growth in the LGBTQ+ tourism sector. We look forward to bringing our global tourism business convention to Milan for the first time in May 2020 and providing education and networking that will help Italy to better connect with LGBTQ+ travelers, John Tanzella, President/CEO IGLTA says.

We are working on a new destination management plan for LGBTQ+ tourism, the first for Italy, in order to target this market. It is based on three cornerstones: the creation of a dedicated tour offer, training for tour operators on gay marketing and diversity management, and finally the realization of a digital B2C platform, combining the LGBTQ+ targeted offer with the implementation of a digital communication strategy’, Andrea Cosimi, COO Sonders and Beach Italia, says.

MILANO LOVES YOU, the site event about IGLTA Annual Global Convention in Milan, 6-9 May 2020, will take place On Wednesday 22 January at 5:30 pm, Gran Plaza – Area LGTB – Pavilion 3 at IFEMA – Fair of Madrid. Spekears attending are: Roberta Guaineri, Deputy Mayor for Tourism, Sport and Quality of Life, Municipality if Milan, Alessio Virgili, CEO of AITGL Italian Gay and Lesbian Travel Association and IGLTA Italian Ambassador,AUSTON MATTA Consumer Marketing Manager of IGLTA, International Gay and Lesbian Travel Associatio

Further Info:

Promoting committee Press Office

[email protected]

Milan Municipality:

[email protected]

Enit in Madrid

[email protected]

Press Release WTM 2019

November 5th, 2019 Posted by Press Releases No Comment yet

“MILANO LOVES YOU” – THE IGLTA ANNUAL GLOBAL CONVENTION IN MILAN, 6-9 MAY, 2020

– London, November 2019 – Milan is getting ready to host the 37th IGLTA Global Convention (International LGBTQ+ Travel Association) for LGBTQ+ tourism, which returns to Europe after 5 years. It will take place May 6-9 2020 and will bring together international tour operators, hotels, travel agents, journalists and influencers. The Convention includes training sessions, networking, a B2B marketplace and charity events. A special opportunity — meaning that “Milan belongs to everyone” — it is completely inclusive and also showcases Italy as a welcoming destination for LGBTQ+ travellers.

The collaboration between the public and private sector’, Roberta Guaineri, Milan Municipality Coucilor for Tourism says, ‘is extremely important to promote hospitality without harassment. Tourism has so many declinations: family tourism, sport tourism, health, religious tourism, just to name a few. They are not differentiating categories, nay they give different responses to different needs. We are committed to make Milan a wholly welcoming city, being able to meet every traveller’s request. The IGLTA Convention is a fundamental step in that direction”.

 “This is a high-spending target’, – Alessio Virgili, IGLTA Italian Ambassador, President & Founder of AITGL and President of the promoting committee for IGLTA 2020 says2.7 billion Euros are generated by LGBTQ+ travellers in Italy and US$65 billion in the US. Italy could no longer afford to miss the opportunity to be part of this tourism segment. For this reason, I am proud to have obtained, after years, the candidacy of an Italian city to host the IGLTA convention.  I have to thank the support of important partners such as the Municipality of Milan, ENIT, the US Consulate in Milan, Fiera Milano and the UNA Hotels Group.  I am also excited to announce that today the latter has joined AITGL – Italian LGBTQ+ Tourism Association as a member; this too is a source of pride for having managed to have the most important Italian hotel group to be part of our family. The forecast for May 2020 is that Milan will host the largest IGLTA Convention held outside of the United States. The economic impact it may generate represents a catalyst for the touristic growth of Milan and of Italy, with the potential to produce up to US$2 million in ancillary income for the city in a four-day convention.

“Enit’s strategic plan includes training and education for all territories, in order to forge hospitality with targeted services for each specific travel demand. Local institutions are ready and active to potentiate gay-friendly tour destinations with a new sense of hospitality and proposition, in order to attract investments and big events. The LGBTQ+ target helps differentiate and deseasonalize the market and to tackle overtourism. LGBTQ+ tourism is growing and it is definitely acknowedged as a major vehicle of economic development. LGBTQ+ tourists are more than 35 million, UNWTO states. They travel more frequently and can spend more than the average. It has been calculated that the world expense generated by this market is beyond US$ 211 billion per year”, Giorgio Palmucci, Enit President says.

“We are pleased to be part of AITGL – Italian LGBTQ+ Tourism Association, an association with which we share the fundamental value of hospitality and the will to create virtuous synergies to promote Italy as tourist destination. As a first step in our collaboration, next year UNAHOTELS Expo Fiera Milano, one of our leading property for the meeting industry, will host the 37th IGLTA World Convention. Hosting the important event that in 2020 will turn the world spotlight on the city of Milan, has a particular meaning in relation to this initiative aimed at promoting the warm hospitality of our country towards all types of Italian and international travelers. This mission is especially summarized in our payoff “Italian hospitality is UNA”, Daniele Mereu, Head of Hotels at Gruppo UNA says.

“Italy has long been a top destination for tourism, but the LGBTQ+ community in Italy is more visible and active then ever before, and there is great potential for growth in the LGBTQ+ tourism sector. We look forward to bringing our global tourism business convention to Milan for the first time in May 2020 and providing education and networking that will help Italy to better connect with LGBTQ+ travelers”, John Tanzella, President/CEO IGLTA says.

We are working on a new destination management plan for LGBTQ+ tourism, the first for Italy, in order to target this market. It is based on three cornerstones: the creation of a dedicated tour offer, training for tour operators on gay marketing and diversity management, and finally the realization of a digital B2C platform, combining the LGBTQ+ targeted offer with the implementation of a digital communication strategy”, Andrea Cosimi, COO Sonders and Beach Italia, says.

Further Info:

PR & Press Office

[email protected]

Milan Municipality:

[email protected]

Press Release NY Times Travel Show 2019

January 8th, 2019 Posted by Press Releases No Comment yet

LGBTQ TOUR OPERATOR, ‘QUIIKY’, OFFERS UP TO 20% AND MORE IN COMMISSIONS TO TRAVEL AGENTS VISITING BOOTH AT NEW YORK TIMES TRAVEL SHOW 2019 – With Italy Embracing Its Gay Heritage, ‘Quiiky’ Partners With Milan To Develop Dedicated Tours Celebrating LGBTQ Achievements

– San Francisco, Calif. (January 8, 2019) – As destinations around the world grow increasingly “open for business” to gay tourism, Quiiky Tours, the first Italian tour company to specialize in LGBTQ-themed tours to Italy, announced that it is offering a 10% discount to guests who visit their booth at the 2019 New York Times Travel Show. Quiiky will be displaying in Booth #122 at the show’s LGBTQ pavilion, which will feature suppliers catering to the gay, lesbian, transgender, queer, and straight travelers and their families. The annual travel show is being presented at the Jacob Javits Convention Center, January 25 – 27 2019.

The bonus discount is applicable to select Quiiky tours that include LGBTQ weddings and honeymoons, new tours that celebrate the life of Leonardo da Vinci, and the company’s unique “Call Me By Your Name” tour, which visits some of the iconic Italian settings featured in the Oscar-winning coming-of-age drama. Some restrictions may apply. For more information, visit https://untoldhistorytour.com.

All For Love – and 10% Discount

Quiiky offers highly customizable wedding and honeymoon vacations, overseeing everything necessary for a picture-perfect experience in such romantic settings as Florence and Tuscany, among other locations. Visitors to Quiiky #122 booth at The New York Times Travel Show will be eligible for a 10% discount when they book a wedding or honeymoon package by March 31, 2019. All-inclusive packages include accommodations, transportation, catering, graphics, daily activities, and guided tours for couples and their guests. A wedding in Florence, for example, which can start as low as $17,018, is only $15,316 after the 10% discount, a saving of $1,700. Prices are based on current exchange rates and other restrictions may apply.

A towering figure in Renaissance history, Leonardo da Vinci is remembered for his extraordinary scientific, artistic, and architectural achievements, among many other triumphs. Visitors to the Quiiky booth are eligible for a 10% discount on select “Untold History Tours” of da Vinci that include “Genius Under a Gay Light,” “The Opera and the Drama Queen of Milan,” and “On Leonardo da Vinci’s Footsteps.” Tours range from three to six hours and must be booked by March 31, 2019 to qualify.

Visitors to the Quiiky booth will also receive 10% discount when they book the company’s popular 8-night “Call Me By Your Name” tour by February 28, 2019. This unique tour visits many of the memorable settings of the Oscar-winning drama about the romance between a seventeen year-old student and the older man hired as his father’s research assistant in Italy. After a 10% discount, prices start at just $2,045 per person, based on double occupancy, a saving of $227 off the $2,273 price. Prices include accommodations, breakfast daily, car rental for the driving portion of the itinerary, and guided tours of Milan, Crema, Garda Lake, Verona, Venice, and Bergamo. All prices are based on current exchange rates and subject to change. Other restrictions may apply. Log on to Quiiky.com/en or call 1-415-757-3498 for more information.

“Italy continues to grow as a popular destination for LBGTQ tourism. In addition to its dramatic and picturesque settings, it offers an artistic and cultural legacy that features some of history’s most influential gay figures,” said Alessio Virgili, CEO at Sonders&Beach, parent company of Quiiky Tours. “Our tours bring their achievements to light in fascinating and exciting ways.”

In addition to being CEO of Sounders&Beach, Alessio Virgili is founder and president of the Italian Association for Gay and Lesbian Tourism (AITGL), an organization dedicated to promoting LGBTQ tourism. He is also an ambassador for the International Gay and Lesbian Tourism Association (IGLTA). The IGLTA is partnering with the city of Milan, the Italian Tourism Board (ENIT) and the U.S. General Consulate of Milan to bring the IGLTA Global Convention on LGBTQ Tourism to Milan in 2020.

About Quiiky Tours

QUIIKY is a subsidiary of Sonders&Beach, a global network of brands in the travel and hospitality industry with offices in the U.S. and Italy and more than 100 employees worldwide. The first Italian tour operator specializing in gay and lesbian tourism, Quiiky provides comprehensive, 24-hour service and superior customer support by drawing upon their extensive network of gay-friendly hotels, vendors, knowledgeable tour guides, and relationships with many of the local LGBTQ communities. This ensures that all of Quiiky guests experience a vacation in an environment that fully respects diversity and with a company that fully understands their needs and concerns. Quiiky Tours also specializes in LGBTQ honeymoons, as well as short, gay-friendly tours that tell the “untold history” of cities like Rome, Florence and Naples, and historical figures like Leonardo da Vinci and Italian general Giuseppe Garibaldi. Quiiky is a member of the International Gay and Lesbian Tourism Association (IGLTA), Visit USA Association, and ECPAT. Quiiky CEO Alessio Virgili is also founder and president of the Italian Association of Gay and Lesbian Tourism (AITGL). Sounders&Beach is the first Italian tourism company to support and adopt the United Nations’ LGBTI Standards of Conduct for business. For more information, call 1-(415) 757-3498 or visit https://www.quiiky.com/en/ or https://www.untoldhistorytour.com/.

# # #

Media Contact:

Mario Almonte

Herman & Almonte PR

[email protected]

212-616-1190, ext. 188

Press Release Call Me By Your Name

June 20th, 2018 Posted by Press Releases No Comment yet

GROUNDBREAKING LGBTQ+ TOUR OPERATOR, ‘QUIIKY’, ANNOUNCES NEW ITALIAN TOUR BASED ON OSCAR-WINNING FILM, ‘CALL ME BY YOUR NAME’ – Eight-Night Tour Visits Iconic Italian Settings of Coming-of-Age Drama That Include Milan, Crema, Garda Lake, Verona, Venice, and Bergamo

– San Francisco, Calif. (June XX, 2018) – With the continuing surge in popularity of LGBTQ travel, Quiiky Tours, the first Italian tour operator specializing in gay and lesbian-themed tours, has announced a new guided tour based on the Academy Award-winning film, “Call me by Your Name.” The eight-night tour visits many of the Italian settings featured in the coming-of-age drama that include Milan, Crema, Garda Lake, Verona, Venice, and Bergamo. Prices start at $2,500 per person, based on double occupancy, and include accommodations, breakfast daily, car rental for the driving portion of the itinerary, and guided tours of Milan, Crema, Verona and Venice. High speed rail travel can be substituted for the driving portion. Prices are based on currency exchange rates and subject to change.

 The LGBTQ community continues to find increasing acceptance in Italy, where gay and lesbian rights have advanced significantly since the legal recognition of same-sex unions in 2016. Quiiky, a subsidiary of travel and hospitality leader Sonders&Beach, has emerged as one of Italy’s most progressive tour operators with its unique offering of exclusive, LGBTQ-themed tours that provides guests with gay-friendly accommodations and English-speaking guides. The tours explore the homosexual culture and the often-hidden history of many of Italy’s most iconic destinations and attractions. Unique to Quiiky, their tours also provide opportunities for guests to meet and socialize with the local LGBTQ communities.

A Picture-Perfect Tour

Film throughout Italy, “Call me by Your Name” tells the passionate love story between an Italian-American young man, Elio, and a young American researcher, Oliver. In addition to visiting many of the movie settings, the tour takes guests on walking excursions to explore the fascinating, true stories behind such historical figures as Leonardo da Vinci and author Thomas Mann, and the architectural masterpieces to be found in cities like Milan, “the fashion capital of the world.”

Itinerary highlights include a stay at the gay-friendly hotel Aqualux in Bardolino, on Lake Garda. Guests can enjoy the hotel Spa and participate in a unique wine tasting at the Amarone wine cellars. In Crema, a major movie setting, guests visit some of the crucial movie scenes, such as Duomo Square, where the protagonists, Elio and Oliver, sit at a bar table.

Guests can sit at the same table to make the scene come alive. The itinerary also includes a bicycle tour through the provinces of Crema and Lodi, as well as a cooking course on the preparation of Tortelli Cremaschi, a traditional pasta dish. In Verona, guests will also have the option to attend such events as the Arena Opera Festival or Teatro Filarmonico.

The tour includes a visit to the Catullus Caves and ends in Bergamo, where the main movie characters dance to the ‘80’s pop hit, “Love my Way” by the Psychedelic Furs.

‘’Call me by Your Name’ has earned a place among the many literary and cinematic masterpieces that celebrate the gay lifestyle” said Alessio Virgili, CEO at Sonders&Beach, parent company of Quiiky Tours. “Our tour offers a unique opportunity for fans to recreate some of the most poignant and passionate scenes from the movie, in the exact location where they were filmed.”
Along with Sonders&Beach, Quiiky is partnering with Milan, AITGL, the Italian Tourism Board, and the U.S. General Consulate of Milan to support Milan’s IGLTA Global Convention on LGBTQ Tourism in 2020.

About Quiiky Tours

QUIIKY is a subsidiary of Sonders&Beach, a global network of brands in the travel and hospitality industry with offices in the U.S. and Italy and more than 100 employees worldwide. The first Italian tour operator specializing in gay and lesbian tourism, Quiiky provides comprehensive, 24-hour service and superior customer support by drawing upon their extensive network of gay-friendly hotels, vendors, knowledgeable tour guides, and relationships with many of the local LGBTQ communities. This ensures that all of Quiiky guests experience a vacation in an environment that fully respects diversity and with a company that fully understands their needs and concerns. Quiiky Tours also specializes in LGBTQ honeymoons, as well as short, gay-friendly tours that tell the “untold history” of cities like Rome, Florence and Naples, and historical figures like Leonardo da Vinci and Italian general Giuseppe Garibaldi. Quiiky is a member of AITGL, IGLTA, Visit USA Association, and ECPAT. Sounders&Beach is the first Italian tourism company to support and adopt the United Nations’ LGBTI Standards of Conduct for business. For more information, call 1-(415) 757-3498 or visit https://www.quiiky.com/en/ or https://www.untoldhistorytour.com/.

# # #

Media Contact:

Mario Almonte

Herman & Almonte PR

[email protected]

212-616-1190, ext. 188